We all know that the best quality lead, inquiry, and new patient comes from the word-of-mouth referral.

We were shocked by gaps we were blind to, training and process deficiencies, and opportunities that weren't even on our radar when it came to how someone felt when viewing us online and inquiring for more information. It's not that we weren't doing our job, we were just too busy with the day-to-day, hat-juggling act we did to put out fires and keep our busy practice running. (We’re sure you also know this delightful dance all too well!)

Fill in the gaps for an end-to-end consumer journey

How doing things their own way helped two practice owners succeed

There’s one question that almost everyone uses at the end of their patient consultation. We see this all the time when working with doctors on soft skills, specifically in the premium patient counseling process. When we changed this question in our practice, it was incredible what happened: patients started telling our counseling doctors what held them back.

Human emotions will either be the driving force behind growth and success - or the roadblock to achieving our goals. Prioritizing the feelings of our team and our patients was the catalyst behind everything that really, actually, worked well.

Let’s talk about customer (patient) acquisition cost: the amount of money your practice spends to get a new patient. If you’re like most of the practices we work with, your number one goal is patient acquisition: you need more patients!